Though the home improvement market is said to be on the rise, many businesses are still struggling to get the phone to ring. A poor economy means many homeowners are putting off all but the most necessary of home repairs and services. When homeowners do pick up the phone, successful businesses are those that ensure their number is the first to be called.
Why We’re Asking:
Being first on a long list of qualified professionals is no easy task. Obviously, professionals with a long history and extensive client base are going to do well, but for new home improvement businesses, a successful marketing campaign is the best way to make the phone ring. Our professionals are some of the most successful in the country, so we’re turning to them to find out what marketing services they think are the most valuable.
So experts, it’s time to weigh in:
What marketing tools are most valuable for your business?
Are you most reliant on the trusty phone book? How do you value having your own websites and social media pages?
What about flyers and printed advertisements in your neighborhood? Are there some marketing techniques that you refuse to use?
Are there some that you don’t agree with? Are you quick to adopt new marketing technologies, like Twitter and LinkedIn?
We’re excited to find out how the best businesses in the industry are getting their name out. Check back next week to see what they have to say!
Experts, post your answers in the comment field below!